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How_To_Generate_Solid_Web_Profits_Through_the_Blog_Revolution
| How To Generate Solid Web Profits Through the Blog Revolution
Contact Ross
Storey with any feedback.
Here’s Some More Great
Blogging Resources
Blogs were originally only meant to be ‘Web Logs’, or personal
journals for members of on-line communities to stay in touch,
sort of like ‘underground news media’. But, it didn’t take long
for net-repreneurs (internet entrepreneurs) to catch on to their
popularity and to find ways to use them to make money. The human
mind is infinitely creative and nothing really stays the same.
This awesome entrepreneurial spirit transmogrified Blogs into
what they are today: very powerful marketing weapons that have
almost made some other forms of advertising, redundant. It never
ceases to surprise me how ingenious people are when it comes to
finding new ways to generate cash flow, particularly in web
marketing – what a power-house!! It leaves real-world business
for dead (in my opinion).
Traditional safelists are becoming somewhat threadbare. Isn’t it
amazing how quickly business changes on the ‘Net, and isn’t it
weird how safelist people ‘spin their wheels’ by posting,
posting, posting, when most messages go to ‘junk’ in-boxes to be
automatically deleted. You can send out a whole lot of messages
with safelists, but only a tiny percentage are likely to be
actually read by a real person. Maybe that’s why email traffic
is threatening to choke the Internet. Because of this, many
canny web business people have now shifted to Blogs as their
main tool for promotion. Many others, like me - who continue to
believe that safelists have a role (when properly used) -have
made Blogs a valuable extra facility in their marketing
toolboxl.
Blogs have become so popular because they are so very
user-friendly for advertising. They are practical, easy to set
up and very convenient to use. Keeping content up to date is
very easy for webmasters who otherwise would have to spend hours
uploading and downloading files. Be warned, however, that
setting up a ‘Free’ Blog, will mean you will have a lot of other
people’s ads on it (There’s no such thing as a ‘free lunch’).
It’s always worth paying because, yes, you get what you pay for.
Anyway, There are probably five key methods (and a whole lot
more) you can use to ensure that Blogs pump up your web profits.
1. BLOGS ARE MAGNETS FOR SEARCH ENGINES: Go on, get on to Google
and, whatever topic you search, you’ll inevitably see that the
search engines have thrown up a number of Blogs in the top ten
results. This is because Blogs are constantly showing fresh, new
and key word friendly content just like your web pages should;
that’s a Blog’s very reason for being. Imagine the value to you
of having your own Blog pop in the top end of search results.
The ubiquitous search engines clamor to highlight fresh,
appropriate content – they love it. Constantly re-newed and
freshened Blogs leave stale, ageing (and rarely updated) web
sites for dead.
2. BLOGS LOVE TO LINK TO EACH OTHER: Yes, Blogs love to stick
together, creating networking ‘heaven’. Just one link on your
Blog could see visitors drop in from all over the place. Wow –
visitors queueing to click your links; how powerful is that for
an advertising and traffic generating system. Awesome. 3. YOUR
CUSTOMERS WILL APPRECIATE REGULARLY HEARING FROM YOU. You see,
Blogs today have this great ‘comment’ facility which means your
people – your customers – can ask you questions and give you
valuable feedback almost immediately. This is almost like a
‘chat’ system, and is quicker than email. Forget about having to
manipulate your source codes, Blogs make this unnecessary. Blogs
have an amazing comment system that allows your customers to
immediately post feedbacks and queries. And that’s what service
on the net is all about today – quick responses, dependable
advice and getting what you want, when you want. Now. And Blogs
can do it.
4. PUMP UP YOUR ADSENSE PROFITS: If you’re into Pay Per Click
marketing, well Blogs are ideal for you. Then can stimulate even
more regular traffic than your basic garden variety web site.
Google AdSense, god bless ‘em, even lets Blog owners show as
many as three appropriate ads, and these must relate to your
theme and content, on their Blog pages. It’s Blogging
marvelous!! Here’s the key reason why your Blog should have a
‘niche’, a specific theme, a targeted audience. Take time to
give some thought to this when you set up a Blog. What about
AdSense? The more visitors – and they’re likely only dropping in
because of what you specifically offer - who click on your
Blog’s Adsense ads, the more income you can earn.
5. BLOGS ARE A DREAM FOR AFFILIATE MARKETERs: Like me, I just
bet you are enrolled in more affiliate programs than you can
count. The problem is how to continue to promote all of them.
ANSWER – You can easily use Blog ‘reviews’. Simply design each
Blog entry around the particular affiliate program you want to
focus on that day. Extol the virtues of the program, product,
service or what-ever, give good advice about the PROs and the
CONs (this objectivity impresses the hell out of potential
buyers who are usually pleased with honesty) and include your
affiliate link, almost as an after-thought. This is not
hard-sell territory. This is the ‘soft-sell’ Most 21st century
people run a mile from ‘hard sellers’ but they will take time to
listen if they believe you are giving good, solid, valuable
advice. Providing such good, valuable info encourages your
people to come back for more. Hey, you don’t even need to create
an individual page for every affiliate program because Blogging
makes this unnecessary. What a time saver!! Whew. Blogs do get
me a bit excited. And these tips are only the tip of the
iceberg. I am sure you can be creative in the marketing use of
your Blogs because they have enormous potential. Just check out
the exponential growth of Blogs today and you’ll see what I
mean. If you want fresh Blog ideas, all you have to do is cruise
through a few of them. Check out what the pros are doing and, do
the same. Remember, imitation is the ultimate form of flattery.
Don’t let anyone try to tell you that the bottom is falling out
of web marketing. The awesome growth and popularity of Blogs
shows that they could not be more wrong.
Happy Blogging!!
About the author:
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Ross Storey is an experienced public relations and marketing
consultant.br> superblogpack.bonza.biz - Become a Super Blogger
blog.bonza.biz - Blog Biz for Beginners
(Please feel free to use this article, so long as you keep this
resource box intact)
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