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Opt In_Email_Marketers_How_to_Deal_With_a_Growth_Pain_of_Internet_Success_the_Email_Glut
| Opt-In Email Marketers: How to Deal With a Growth Pain of Internet Success, the Email Glut
There are certain Internet business problems that have a
positive side: They come as a by-product of growth and success.
This article can help you cope with a very common growth pain:
that of being swamped with email. Some of it junk, some of it
helpful reading material, some of it important correspondence
that you must reply to and/or file away for future reference.
The email glut can cost you dearly. Here's your first tip on
dealing with it:
* Start with a good email program.
This is a foundation stone of efficient Internet business
operations. Here are some top email programs that can help you
automate much of your email operations, based on the collective
opinions of many experienced cyberpreneurs:
1) Pegasus: http://www.pmail.com/
2) Eudora Pro: http://www.eudora.com/
3) MS Outlook: http://www.microsoft.com/outlook/
* Learn and use the automation features of a good email program.
All the above programs help automate various email activities to
one degree or another, through features generally referred to as
"filters." If you're not using an email program with automated
filtering capabilities, or if you have one but aren't taking
advantage of filters feature, seriously consider it.
* Arrange well-organized email folders.
If too much email sits in the "In Box" of your email program, it
can get overwhelming, and it's very easy to overlook the
high-priority messages. You can reduce that by using filters to
move certain messages to folders specifically set aside for them.
(With Pegasus, you can also set up a series of "Quick Folder"
keys, which allow you to quickly copy or move messages to
certain folders with just a couple of keystrokes.)
* Periodically assess your email flow.
Subscribing to too many email lists can also contribute to your
email deluge. If overwhelmed, periodically step back, assess
which lists are delivering you true value - and which aren't -
and unsubscribe from those that don't make the grade.
To save time, you can temporarily move those you want to cancel
to a folder named "To Unsubscribe," and cancel several at once.
* Reduce spam.
This well-worn topic gets old sometimes, and there aren't any
miracle solutions, but here are a couple of quick tips:
1) Use email filters to move spam (or potential spam) to a
folder set aside for it.
Spam often (but not always) has an email address other than one
of your own in the "TO" line of the email message.
If you use a filter to delete all such messages outright,
there's a chance you'll miss some important email. If you move
it to an email folder set aside for it, then you can scan
through it quickly on occasion and make judicious use of your
delete key. After a while you'll be able to accurately detect
most spam messages without opening them.
2) Be careful giving out your main email address(es).
Some people willingly hold people "hostage" to their email
lists. It's frustrating (and sometimes seemingly impossible) to
unsubscribe. That's certainly not a way to foster good business
relationships, but it happens. (I'm not talking about other
problems leaving a list that aren't the fault of the list owner;
that's another story.)
If you're a bit wary about giving out your main email address
due to this or other problems, you can either set aside an
"alias" address within your domain that you only use for
situations like this (and use a filter to send those messages to
a special email folder).
You can also use one of the free email addresses available
online that forwards messages to your main email account. If
worse comes to worse and that address starts getting overwhelmed
with spam, you can stop the flow by cancelling it.
Note: Some list owners prefer that you do not subscribe using a
free email account, due to various issues.
Well, there you have it: Some practical tips for dealing with a
common "growth pain" that often comes with Internet success. May
these tips contribute toward your own Internet success story,
while bringing some relief to a common "growth pain."
More Helpful Resources...
LeadFactory is a proven "pay per subscriber" or "pay per lead"
service that EXPLODES the size of opt-in email lists! ==>
http://ProfitInfo.com/cf/leadfactory.htm Want to boost your
opt-in email profits? Sign up now for ProfitInfo's free Email
Profits E-Course: ==> http://ProfitInfo.com/cf/ecourses.htm
About the author:
Marty Foley's Internet marketing techniques and resources have
helped set the standard in e-commerce, and are often imitated by
other famous online marketers. They can truly help you succeed
online: http://ProfitInfo.com/cf/img.htm
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