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The_Primary_Purpose_of_Business
| The Primary Purpose of Business
Consider the following quote from author and Fortune 500
business consultant, Lance Secretan:
"The primary purpose of an organization is not to make a
profit. It is to help human beings grow, express their
creativity, contribute their life-source and make the world a
better place. The purpose of an organization is to inspire the
soul."
That's an interesting quote. It may seem a bit in-credible to
you. Possibly even irresponsible. After all, how can an
organization expect to survive without profit? It has to be the
primary focus at every level of the organization. Right? Maybe.
As you consider the quote further, you might also consider some
of the names on Dr. Secretan's client list. Here are a few of
them:
* IBM * The Home Depot * Nortel * The American Heart
Association * Allstate * Forbes
Apparently, Dr. Secretan is saying something many people are
ready to hear. At least some pretty "heavy hitters" in the
business world are ready to hear it.
Frankly, I wish I'd written the statement myself. Maybe you do
as well. I'm willing to bet you've at least had similar thoughts
at one time or another.
What gets in the way of us standing firmly in that possibility?
What stops us from actually aligning our actions with the idea
that the primary purpose of an organization is to help people
evolve, express their creativity and contribute their
life-source to the greater good of all?
What gets in the way of us practicing "inspiration of the soul?"
About the author:
Michael D. Pollock is an Executive Success Coach. He works with
business leaders, managers, executives and entrepreneurs to help
them make a profound impact on the world while achieving a new
level of success and fulfillment in their own lives. To learn
how he can help you and/or your organization, visit his website
at: http://www.michaeldpollock.com.
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